UNIVERSAL IN-PARK COKE FREESTYLE STYLE CUP

 

After being given the challenge to create a new design for the Universal Orlando Resort Coke Freestyle Cup, I lead the creative development of multiple rough concepts that depicted iconic elements from each of Universal's three theme parks. With another designer, we presented our client with multiple concepts, color studies, and illustration samples. I art directed the very talented, Steve Simpson, who created the final art work.

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